23
Jan 18

Social Media and Quick & Nimble Campaign

posted by ksumar20


This is a cool example of how Lowes used social media:

https://vine.co/Lowes

Here is Taco Bell’s use of quick & nimble campaign

https://www.youtube.com/watch?v=b07Uygs2XUY

Quick & Nimble:





23
Jan 18

Social Media + Q&N Campaigns

posted by tiholt20


Dragon Hunt Twitter Game:
People were told to tweet at the show to “lure” the dragon using gifs. Occasionally they would tweet back an image of the dragon. In order to “catch it”, they had to quickly retweet it. Winners were given exclusive content along with some physical prizes.

http://adage.com/article/behind-the-work/hbo-starts-dragon-hunt-game-thrones-season-premiere/298003/

Marshmellow Only Box:
Lucky Charms prompted people to post a selfie holding an invisible box of cereal. 10,000 lucky winners were given a box of marshmellow only lucky charms.

https://www.nbcnews.com/business/consumer/lucky-charms-gives-away-10-000-marshmallow-only-boxes-n760386





23
Jan 18

Innovative Social Media usage

posted by danaka20


Snickers used the Hungerithm algorithm, developed by MIT and Google to analyze conversations across social media platforms and offer cheaper Snickers at ‘Hangry’ moments. http://www.adweek.com/creativity/media-plan-of-the-year-best-in-show/





23
Jan 18

Medical ad stuff

posted by znalli20


this is a pretty cool way of advertising for this category- https://media.mmm-online.com/documents/29/category13_7242.pdf





22
Jan 18

Quick & Nimble Campaign + Social

posted by mdavid21


Spotify builds on the data driven outdoor ads with a personal, shareable “What I Listened to in 2017″ graphic/custom playlist.

http://www.androidpolice.com/2017/12/06/2017-wrapped-spotify-musical-year-review-new-custom-playlist/

Puma hosts an online giveaway.

https://vimeo.com/137495546

 





22
Jan 18

Social and Q+N

posted by pdavid20


Social:

#GlobalSelfie done by NASA. An interesting take at looking at the popular “selfie.

https://www.nasa.gov/content/goddard/2014-globalselfie-wrap-up/#.V2K8UOYrLJw

 

Q+N

I bet I can get a song stuck in your head.

http://mccann.com.au/project/dumb-ways-to-die/





22
Jan 18

Social and Q&N

posted by rengle20


Social:

Marshalls Pin Pals Bringing Pinspiration to Life

https://vimeo.com/219901287

Q&N:

TV Commercial | The Truth Has a Voice | The New York Times

https://www.youtube.com/watch?v=yqikYLkF4jU

 





22
Jan 18

Social and Q&N

posted by mclark34


Social

Ordering Taco Bell via Slack, a professional communications platform

https://www.fastcompany.com/3058707/taco-bells-new-tacobot-lets-you-order-food-while-working-in-slack

Quick and Nimble

JetBlue giving customers 25% off next flight when babies cry in-flight

http://www.adweek.com/creativity/how-jetblue-achieved-impossible-getting-passengers-love-it-when-babies-cry-171179/





22
Jan 18
21
Jan 18

Q&N & SOCAIL

posted by waihng20


Social media:

http://www.oneclub.org/awards/theoneshow/-award/26599/spanish-lessons

Q&N:

http://www.oneclub.org/awards/theoneshow/-award/26598/like-my-addiction






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