posted by kadams
In January 2013, New Zealand was named the freest country on Earth. This campaign is meant to be eye opening of the freedoms people take for granted. Amnesty International is supported by only a small few. To increase awareness and support, they used tangible and relevant way of bringing Amnesty’s message home to all New Zealanders through experiencing first hand what it might be like to live without basic human rights. They used a facebook to analyze a person’s timeline and tell them what they would be convicted and punished for.